Your website is your digital identity. It serves as a digital store for your business. If it doesn’t look good, load slowly on browsers, you will not get any traffic. A lot of business owners depend on their website to get the leads.
When it comes to designing and developing a website, most of the small business owners think that they can’t have all the features and functionalities that larger businesses have on their websites. That’s not true. Meet WordPress.
WordPress is a prebuilt open source backend system which is most commonly referred as “content management system”. WordPress allows you to easily create and organize all of the content, images and videos you uploaded to your website.
Use your website as a blog.
Switching your website to WordPress will quickly enable you to manage content of the all the pages. WordPress is incredibly easy to operate such as adding new pages/posts will takes seconds to go live. It allows you to setup separate page for the blog and start adding posts to that page. By using blog you will be able to continuously add new content and keep you customers up-to-date about your business.
If you are using WordPress you will receive continuous updates which means that your code is always up to standards and your website is totally secured. There are some other content management systems which require you to manually check for updates.
WordPress is open source plate form, which means that developers are contributing in form of theme, updates and plugins for different functionalities. It means that you will get continuous updates and improvements of different modules without paying anything.
WordPress is SEO friendly.
Most of you will have idea about SEO, for those who don’t know SEO, it is the idea of making online identity more searchable by search engines like Google and Yahoo. If you are using WordPress it offers way to optimize your website in the easiest possible way.